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Healthful Snacking and Billy Bosch's "ICONIC" Success

Image credit: YouTube Many Americans want to know where their food comes from, how it is grown and whether or not it is modified. They no longer accept labels at face value, claiming a snack to be healthy and good for them. These consumers demand quality ingredients, as well as products that taste good. Entrepreneur Billy Bosch understood this desire, which led him to create ICONIC Protein.
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