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We Tried These Insta-Famous Beauty Brands

Every morning, before I steep my morning tea, I scroll through my Instagram feed taking note of all the standout swatches, 60-second videos, and interesting products I see. Perhaps it's an occupational hazard of working in beauty, but I can't help jotting down the names of each and every product that appears to be working wonders. Then, when I see it pop up again and again in myriad profiles, my interest is piqued.
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