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The 'Capsul-ization' of the World

The global market for coffee pods and capsules expanded 16 percent in 2015, the significance of which is dwarfed by the 30 percent sector increase for the category in the U.K. alone, where projections estimate £137.5 million in supermarket sales. Soon to overtake standard roast, ground and instant coffee, according a study from Kantar Worldpanel, coffee pods and capsules continue their rise to the standard in hot beverage consumption, "The Clooney Effect" playing no small part in this continuing market trend.
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