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Starwood’s Aloft Becomes Hilton Doubletree in South Beach

Branding changes aren’t all that rare as the major hotel chains tend to manage the majority of their properties while investment companies own the physical hotels and can make changes when contracts expire or if properties fail to meet certain pre-defined profit levels. This is an interesting one though as the Aloft South Beach was… The post Starwood’s Aloft Becomes Hilton Doubletree in South Beach appeared first on Point Me to the Plane.
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