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I'll Drink to That: Importer Ernest Ifkovitz, of PortoVino

Episode 382 of I'll Drink to That! was released recently and features Ernest Ifkovitz is a partner in PortoVino, an importer of Italian wines into the United States. Ernest Ifkovitz is by his own admission an unlikely wine importer: with blue collar (or no collar) roots and no particular history in the wine trade, he decided to launch his own business. His location - Ernest lives in a medieval era castle outside of Florence - certainly helped in his search for producers, but even he will confess that it was hard to sell to American buyers in the States while based in Italy.
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