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Clayton Christensen On What He Got Wrong About Disruptive Innovation

Harvard Business School professor Clayton Christensen, 64, is best known for his 1997 book The Innovator’s Dilemma, which introduced the concept of “disruptive innovation.” His new book, Competing Against Luck, introduces the “Jobs to Be Done” theory, a way for companies to stave off competition from disruptive products and services.
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