Yesterday the mysteries of the big Google AdWords announcment we've been hearing about for weeks were finally revealed by Google’s Jerry Dischler, VP of AdWords Product Management, and I happened to have a front row seat! The theme ...
Solar flares, aurorae and even gamma-ray bursts are powered by the same phenomenon: magnetic reconnection. But how does it happen so fast?
A new Google AdWords feature allows marketers to share a daily maximum budget across multiple campaigns. Shared Budget was designed to improve budget allocation and increase flexibility for users. Here’s how to set it up.
Google published their quarterly earnings last week, but they tell us quite a lot about what is happening on AdWords across the market. Paid search budgets are growing. But what's the story with mobile and why aren't CPCs rising?