Post Profile






Bob Evans Farms Selects McCann Detroit as Creative, Shopper Marketing Agency

IPG Mediabrands' UM was selected as media AOR and will work with McCann on strategy.
read more

share

Related Posts


IPG Creates a Bespoke Ad Agency Team to Help Launch LATAM Airlines

Media / Media Industry News : Adweek

Interpublic is creating a new agency group led by McCann Worldgroup and IPG Mediabrands to work for LATAM Airlines, which is now the largest airline group in Latin America after the consolidation of the LAN and TAM airlines. IPG won...

Cubes: Check Out IPG’s ‘Desk of the Future’

Industries / Media : FishbowlNY

In this episode of “Cubes,” we tour the worldwide headquarters of IPG Mediabrands, the media holding company responsible for $34 billion in global revenue from advertising agencies such as Universal McCann. IPG’s work includes the G...

VML Grabs AOR Duties for LEGOLAND Florida Resort

Business & Finance / Marketing : AgencySpy

VML announced today that it has been named as creative agency of record for LEGOLAND Florida Resort, responsible for strategy, campaign development, marketing and creative services. This follows the selection of PP+K as its media ag...

IPG CEO Michael Roth talks to us about diversity, Yahoo, and why Arianna Huffington told him off (IPG)

Business & Finance : Business Insider: Clusterstock

New York-based Interpublic Group (IPG) is one of the "big four" advertising agency networks, competing alongside WPP, Omnicom, and Publicis Groupe. The company — which owns agencies such as McCann, R/GA, IPG Mediabrands, and FCB — e...

Ameriprise Selects McCann Erickson Detroit as Lead Agency

Business & Finance / Marketing : AgencySpy

Ameriprise Financial has selected McCann Erickson Detroit as its new lead creative agency, according to Adweek‘s sources. (We reached out to both agency and client, but McCann Erickson didn’t respond and we were unable to reach Amer...

Comments


Copyright © 2016 Regator, LLC