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Trópico Branding

Trópico Branding abduzeedo Oct 04, 2016 Branding goes beyond the logo, we mentioned that several times. The biggest challenge for designers is how to create a system that is scalable and efficient across different mediums. Carlos Bauer and Nicholas Pierre shared a great example on their Behance page. It's the visual identity for Tropico, a great example of beautiful word mark and collaterals.
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