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After 2 hours of drinking with the team from Barstool Sports, I now understand their plan for media domination

Perhaps the headline of this article is unfair. I didn't just spend two hours drinking at Barstool Sports' new global headquarters in Manhattan. I spent two weeks watching videos, listening to podcasts, and reading posts on the website that has captured the imagination of the young-adult sports-loving American male. You might call them bros. Of course Dave Portnoy — who founded Barstool in 2004 as a free newspaper that he used to hand out in Boston's financial district — understands that the internet is a place for the unfair.
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