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Amazon just made thousands of books free for its Prime members — here's a simple reason why (AMZN)

Amazon just launched Prime Reading, a new service that gives its Prime members free access to thousands of books and magazines, including the Harry Potter series and Sports Illustrated. The books are available in e-book format through Amazon's free Kindle apps. You don't need a separate Amazon Kindle device to read these books, as the Kindle app is available both on the iOS and Android.
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