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Netflix Pacts With iPic To Release Original Films Online And In Theaters Simultaneously

In a new deal with movie theater chain iPic Entertainment, Netflix is set to hone a multi-pronged release approach whereby its original movies will premiere in theaters and online simultaneously. The deal will take effect next year, according to The Wall Street Journal, and covers 10 films that will debut in iPic's theaters in Los Angeles and New York City, with the possibility that they will also be shown in its 13 other locations across the country.
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