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WhatsApp is targeting Snapchat's potential market with its latest update (FB)

This story was delivered to BI Intelligence Apps and Platforms Briefing subscribers. To learn more and subscribe, please click here. On Monday, WhatsApp, the most popular messaging app globally, introduced a number of new photo- and video-editing features reminiscent of those offered by rival chat app Snapchat. The new camera features allow users to write or draw on photos and videos, and add emojis.
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