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Online Marketing News: Content Marketing for B2B, Engage Your Audience, Twitter Bot Seems Human, Facebook Knows What’s Best, Watch The Sarcasm

Marketing / Online Marketing : Online Marketing Blog

Content Marketing in B2B exploreB2B recently partnered with Content Marketing Institute and MarketingProfs to creat this infographic which covers elements of why, what, where, and how of B2B Content Marketing that are necessary to e...

The Hidden Value of Influencers in B2B Content Marketing

Marketing / Online Marketing : Online Marketing Blog

In the 2014 B2B Content Marketing Trends report from Content Marketing Institute and MarketingProfs, the top challenges that B2B content marketers face include: lack of time, not being able to produce enough content, not being able ...

From Journey to Destination: How Marketing Automation Can Fill Your B2B Funnel

Marketing / Online Marketing : Online Marketing Blog

You’re a busy B2B digital marketer trying to drive leads in an ever-changing world. You’re writing awesome emails. You use a marketing automation platform. Maybe you’ve even created a series of email drip campaigns, monitored their ...

Sharmila Chatterjee: Relevance, Resources, Relationships: How to Create a B2B Content Marketing Strategy

Business & Finance : Huffington Post: Business Blog

Information has always been a great way to connect with consumers, establish credibility, and gain trust. And today, with advances in digital technology and the increasingly fast-paced and competitive nature of the global business e...

Online Marketing News: Tailored Twitter Ads, $630k for Likes? Yahoo Pulls a Qwiki, Email Crushes Social, B2B Trends

Marketing / Online Marketing : Online Marketing Blog

B2B Content Marketing Trends 2013 is a new report from Holger Schulze of the B2B Technology Marketing Forum on LinkedIn.  According to this survey, what are the  top 5 Content Marketing trends for B2B marketers in 2013? Here you go:...

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