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ASOS's Thoughtful Fall Collaboration Is a Good Reason to Go Shopping Today

There's always a pretty good reason to shop at ASOS, usually the trends and sweet price point. Today, there's a better one. The retailer, who's partnered with the charitable initiative SOKO Kenya since 2010, just released its latest "Made in Kenya" collaboration for Fall 2016. SOKO Kenya, which provides safe and fair working conditions and training for some of the poorest communities in the country, asked Kenyan schoolchildren to play a special role in the newest collection.
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