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Confessions of an Influencer Agency Exec on Micro-influencers: 'It's All Going to Implode'

Summary: Micro-influencers are having a moment in the spotlight, as focus shifts from big-name (and big-cost) social media influencers. A recent survey of 2,500 micro-influencers by Bloglovin’ found 84 percent of small-scale influencers charge under $250 for a branded post on Instagram. By contrast, the same post would set...
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