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Snapchat preparing for IPO?

Snapchat is reportedly looking to file the necessary documents for an initial public offering by the end of the year. ||| New York - Snapchat has begun preparing filings for an initial public offering and is aiming to sell shares in the first quarter of next year, according to people familiar with the matter. The company, which recently changed its name to Snap, could list as soon as March, depending on factors including equity market volatility, the health of the Chinese economy and the outcome of the US presidential election, according to two people familiar with the matter.
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