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Gigi Hadid Is the New Face of Reebok’s #PerfectNever Campaign

Gigi Hadid is packing a mean punch as the new face of Reebok's #PerfectNever campaign. She's lacing up her gloves in an effort to promote empowering females to ignore criticism and embrace their imperfections. Oh, and "she will fck you up," according to one of her hairstylists. The 21-year-old supermodel joined forces with the Reebok campaign, which is described as "a powerful and inspirational call to action that asks women around the world to celebrate the beauty of imperfection and champions Reebok's intrinsic message of self-betterment.
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