Post Profile

As NFL viewership slumps, TV networks pay a price in ad giveaways

TV networks are paying a price for the NFL’s early-season viewership decline by having to give away more commercial time than they did to this point in 2015. Bloomberg’s Gerry Smith and Lucas Shaw report that the giveaways are the result of not meeting viewership guarantees given advertisers. If those are not met, networks must offer […]
read more


Related Posts

Judd Apatow Sues Insurance Company For Not Covering Over $670K In Hurricane Damages

Entertainment / Pop Culture : Radar

Judd Apatow isn’t letting his insurance company get away with refusing pay up! has obtained exclusive court papers that reveal the director is demanding American Bankers Insurance Company pay… READ ON

Why the NFL on Facebook wasn’t going to work

Technology : Post Tech

Facebook reportedly withdrew a bid to carry Thursday NFL games, apparently because the way it would have to handle commercials didn’t work for the social media network, according to Bloomberg News. The company declined to comment. L...

49ers’ Aldon Smith will have to pay to play in NFL

Sports : The Early Lead

San Francisco 49ers linebacker Aldon Smith is going to continue to pay for off-the-field problems that caused him to be suspended the first nine games of the NFL season. Smith, who is eligible to return to the 49ers this seek, will ...

Why Facebook wants to share video-related ad revenue

Technology : USAToday: Tech

Facebook will begin sharing advertising revenue with companies that post videos on its social network, a step toward luring more premium content away from sites like Google's YouTube. Bloomberg's Lucas Shaw reports on "Trending Busi...


Copyright © 2016 Regator, LLC