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Internet Mysteries: Why Don't Retargeting Ads Stop After I've Bought the Product?

Summary: It’s no secret that ad retargeting is a fairly blunt, if very effective, approach to customer conversion. Many internet users have wondered: Why in the world am I still chased around Facebook and the internet with ads for a pair of sneakers I purchased weeks ago? It would seem all sides lose in that all-too-familiar scenario.
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