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Backed by Big Brands, Facebook Is Taking On Slack in the Workplace Communication Space

After 18 months of tests with businesses like Weber Shandwick, Facebook has opened Facebook Workplace—formerly known as Facebook for Work—to all organizations. In a blog post, Facebook said 1,000 businesses are now on board with the tool that turns the social platform into a business-communication hub, as Slack and others try to shake up office communication. To differentiate itself, Facebook said big brands like Starbucks, Danone and Booking.
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