Live.me is the latest digital video platform to experiment with in-stream shopping. The live video destination has launched an official store, where users can buy the items promoted by their favorite creators while still keeping one eye on the stream.
Wares peddled in the Live.me store will include classic pieces of merchandise, such as t-shirts, hats, and accessories, as well as more modern wares like music downloads.
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Amazon.com, the world's largest online retailer, has launched a Best of Digital store full of items it recommends. Items for sale include mp3 music files, downloadable movies, apps, games, magazines, e-books and software.