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Day in the Life of a Disney Social Content Creator

Summary: In a recent viral video, Dug, the talking dog from the Pixar movie “Up,” was brought into the real world. For “Dug in Real Life,” Disney sent a retriever equipped with a talking collar into a park to interact with unsuspecting couples and families. The video was created by Disney’s consumer products and interactive media division, or DCPI, the unit that’s tasked with turning Disney films into mobile-first content for its 200 digital properties, like Disney.
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