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Google Acquires FameBit to Help YouTubers Cozy Up to Brands

Summary: Google announced today that it has acquired FameBit, an "influencer marketing platform for branded content." That is a lot of buzzwords packed together, so lets break it down. For a while YouTube creators have been making money not just from advertising revenue generated against their video views...
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Google acquires FameBit to connect YouTube creators with marketers

Technology / Google : TechCrunch: Google

Google just announced that it has acquired FameBit, a marketplace that connects video creators with marketers who want to sponsor their content. This could be an important step for Google’s YouTube, where monetization has been a big...

Google acquires FameBit to connect YouTube creators with marketers

Technology / Startups : TechCrunch: Startups

Google just announced that it has acquired FameBit, a marketplace that connects video creators with marketers who want to sponsor their content. This could be an important step for Google’s YouTube, where monetization has been a big...

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Web / Web Videos : Tubefilter

Google announced today in an official blog post that it has acquired three-year-old influencer marketing platform FameBit, which pairs social media stars with brands to collaborate on sponsored content. The deal will provide YouTube...

Google Acquires FameBit to Increase Branded Content Deals

Technology : Tech - WSJ.com

Google has acquired FameBit, a startup that helps advertisers find digital influencers for potential branded content deals. The takeover by Google, which owns YouTube, is designed to bring more revenue into online video.

Google acquires FameBit to better connect YouTube creators with brands

Technology : Venture Beat

Google announced on Tuesday that it has acquired FameBit with plans to leverage its technology platform to help its YouTube creators better connect with brands. Financial terms of the deal were not disclosed. “We believe that Google...

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