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Katy Perry Reveals the New Covergirl is a Boy!

Katy Perry poses for a photo with Covergirl‘s new face, Instagram social media star James Charles! The 17-year-old makeup artist and high school student is the first male Covergirl and his campaign will include TV, print, and digital/social ads. “I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to [...]
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Cover Girl is getting a cover boy. The Coty Inc.-owned brand today revealed its first male Cover Girl, James Charles. Charles, a 17-year-old makeup artist from New York, is well known for the Instagram handle @jcharlesbeauty featuri...

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Meet CoverGirl's First Ever CoverBoy, James Charles

Society & Culture / LGBT : Huffington Post: LGBT

James Charles, a 17-year-old New York-based makeup artist, might want to rethink the word “aspiring” in his Instagram bio. He’s CoverGirl’s first-ever CoverBoy, an honor revealed Tuesday on Katy Perry’s Instagram. Just wrapped anoth...

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Storied makeup brand CoverGirl has just made history with the help of a nascent social media superstar. The company, whose spokesmodels include Katy Perry and YouTube’s own Ingrid Nilsen, announced today its first male CoverGirl -- ...


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