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Indie Films Are Increasingly Video-On-Demand. That’s A Problem When We Don’t Know How Many People See Them

“Because neither indie distributors nor streaming services release audience numbers for VOD movies, our hands are tied: We have no idea what constitutes a hit or a flop on VOD — how many thousands, or maybe it’s tens of thousands, or maybe it’s hundreds of thousands — of people will watch a movie during its […]
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