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The Birth, Death, and Resurrection of True Movie Poster Art

A great movie poster can be better than the movie itself. With one single glance, it can sell an impossible promise and offer unlimited possibility. However, in the past few decades, the idea of the illustrated, artistic, idealistic movie poster has more or less gone away. Now, a new documentary called 24 x 36: A Movie About Movie Posters explores why that happened and poses a solution to the problem.
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