Guess who's bringing back "broken windows" policing!
The National Association of Theatre Owners (NATO) is sounding the alarm over a recent deal between Netflix and iPic, in which the luxury-theater chain will screen 10 movies simultaneously with their release on the streaming service.
You would think that a theater owners' association would represent theater owners first, rather than the studios that have long battled any sort of innovation/disruption in its windowed release schedules.
Netflix has signed a deal with luxury cinema chain iPic Entertainment that will allow the chain to screen ten of Netflix’s original movies on the same day they launch on the streaming site. iPic isn’t the largest cinema company in t...
“Under the terms of this 10-picture deal [with iPic Entertainment], the luxury theater chain will screen original Netflix films in its 15 upscale theaters in cities including Los Angeles and New York.”
Netflix signed a deal with luxury theater-chain iPic Entertainment to simultaneously screen its original movies in theaters the same day that they appear on the streaming service, the latest deal to expand Netflix’s theatrical ambit...