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EU Ceta Trade Deal Snarl-Up Casts Doubt On Brexit Outcome

News : Newsweek: US

A snarl-up over a planned EU trade deal with Canada raises questions about the U.K.’s ability to quickly negotiate its own post-Brexit agreement with the bloc. EU trade ministers failed to agree terms for the proposed “Ceta” deal Tu...

Marketing is a Huge Savings Opportunity

Business & Finance : Sourcing Innovation

Sourcing Innovation's recent Illumination on Strategic Spend Visibility noted that best-in-class companies that strategically source their marketing spend save an average of 14.7% on five marketing and spend categories compared with...

Research in Motion: Reviewing Strategic Opportunities

Business & Finance : Deal Journal -

RIM has shouted out a whole bunch of news, but in the deal world the spotlight is likely to zero in on this comment: "we are undertaking a comprehensive review of strategic opportunities including partnerships and joint ventures, li...

SEC Charges Marketing Exec With Insider Trading on 2009 Deal

Business & Finance : Deal Journal -

The SEC has levied yet another insider trading charge tied to M&A, this time a marketing executive hired to promote a 2009 bank deal.

Screen Engine & Neil Goetz Team To Power Film Marketing Outfit The Engine Room

Industries / Entertainment Industry : Deadline Hollywood

EXCLUSIVE: Entertainment industry research firm Screen Engine/ASI and veteran marketing executive Neil Goetz have teamed to launch The Engine Room, a strategic creative agency that aims to identify target audiences and optimal posit...


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