Post Profile






Why the UN's new chief represents a pivotal moment for "Brand Portugal"

The selection of António Guterres -- Portugal's popular and widely respected former Prime Minister -- as the new secretary general of the United Nations is a bold choice for world's largest international organization, an historic milestone for the people of Portugal, and an unprecedented opportunity to enhance Portugal as a brand at a critical time for the nation. Just as companies must carefully nurture their brand image to achieve success, a country's reputation - how it positions itself and is perceived by others - is vital in helping it to attract foreign investment, boost tourism, drive economic growth, and strengthen its soft power.
read more

share

Related Posts


“Declaring A War On The War On Drugs”

Politics : The Daily Dish By Andrew Sullivan

Jon Walker heralds an important new report: On Tuesday a broad coalition of international statesmen including former UN secretary general Kofi Annan and former Presidents from Mexico, Switzerland, Brazil, Portugal, Chile and Poland ...

United Nations Representative Says Name Of Washington Redskins Is Offensive

US Politics / Liberal : ThinkProgress: Justice

The Redskins name is "understood to be a pejorative and disparaging term that fails to respect and honour the historical and cultural legacy of the Native Americans in the US," a UN official said Friday. The post United Nations Repr...

Legal Organization Representing WikiLeaks Submits Report for UN Official’s Review of Whistleblower Protections

US Politics / Liberal : Firedoglake

The Center for Constitutional Rights (CCR), a legal organization based in New York which represents WikiLeaks and its editor-in chief Julian Assange, has submitted a report to help United Nations Special Rapporteur David Kaye comple...

A Bold New Plan To Eliminate Pediatric HIV Transmission and Keep Mothers Alive

Politics / US Politics : Dipnote: U.S. Department of State Official Blog

Today, I was proud to participate in an historic moment in the global HIV response. Standing with former President Bill Clinton, UN Secretary General Ban Ki-Moon and many others, we joined forces toward an ambitious, yet achievable,...

International Statesmen Call for Experimenting with Drug Legalization

US Politics / Liberal : Firedoglake

On Tuesday a broad coalition of international statesmen including former UN secretary general Kofi Annan and former Presidents from Mexico, Switzerland, Brazil, Portugal, Chile and Poland called for the world to move towards a new a...

Comments


Copyright © 2016 Regator, LLC