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From Inside the Trenches: How Social Media (Really) Works and The New Rules For Winning It All

Last year, my Instagram account blew up--to put it mildly. I grew from 0-100,000 followers in less than 6 months. I attribute a lot of my recent successes -- growing Rich20Something, getting a major book deal, acquiring Under30CEO -- to the rapid surge in relevance that came from growing my Instagram account. Here's how all that growth really happened, and what it did both short and long term for my business.
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