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10 Ways to Market Your Brand on Snapchat

Technology / Social Media : Social Media Today

Snapchat is one of the hottest social media apps of the moment, but are brands really able to leverage the platform to any tangible effect? Contributor John Bohan looks at how brands are using Snapchat to connect with their audience...

Snapchat for B2B: Examples of Brands in Action, Best Practices & Tips

Marketing / Online Marketing : Online Marketing Blog

From its beginnings as a disappearing photo app to adding interactive—often hilarious—filter options and storytelling capabilities, Snapchat has come a long way in it’s nearly 5 years of existence. In fact, the social media platform...

Vitrue Updates Social Media Management Platform For Brands With Deeper Analytics And More

Technology : TechCrunch: Enterprise

Vitrue, a social media marketing company, is rolling out version 3.0 of its social media management platform for brands. New features include localization and enhanced analytics and metrics within one dashboard interface. As we've w...

Sweet channel launches on Snapchat Discover

Technology : L.A. Times Tech Blog

Snapchat on Monday for the first time added an unestablished media brand to its Discover collection of channels. CNN, Buzzfeed, Vice, Tastemade and a dozen others are on Discover. Now, Sweet gets its chance. Sweet features articles ...

Snapchat’s new deep-linking feature could unlock the platform for publishers

Technology : Venture Beat

Snapchat said it will allow its publisher partners (like CNN and Vice) to post links on social media that go directly to specific pieces of the publisher’s content within the ephemeral messaging app. It’s an important development fo...


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