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Hillary's High-Friction Plays Are Prologue for High-Fit Marketers

Regardless of the results of the 2016 U.S. presidential election, marketers, communicators, social media mavens, salespeople and others of the influence industries can draw moral and object lessons from the phenomenon of Donald Trump and the counter-intuitive plays Hillary Clinton ran to best him. What Clinton figured out is that debate more than dialog and counter-intuition more than convention is what beats bad boy competitors.
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