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'Cool Effect' Promises Carbon Reduction Solutions

How many times have you experienced frustration about the issue of climate change, and felt powerless to effect tangible change? You're not alone. According to a March 2016 study, Climate Change in the American Mind, 70 percent of Americans believe global warming is happening. (Tweet this) And they want to be proactive. Now folks have a chance to make a difference. In a decade where social good has teamed up with social media, a new digital platform, Cool Effect, has launched with a goal to connect individuals with carbon-reducing projects.
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