There's been an ongoing debate on which marketing channel is better for driving traffic and value for your business -- SEO or Adwords.
The answer greatly varies and depends on the nature of your business. Before anything else, let's first define SEO and Adwords before so you get a better idea which would work better for your specific marketing.
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The Difference Between SEO and Adwords
SEO makes use of certain techniques that is meant to tweak the Google algorithm so that a person's website will have a good ranking on the search engine.
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