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Facebook will now let Pages schedule Live Video

Live video is great and all, but it’s not very useful if most of your audience doesn’t know when you’re planning on streaming. Facebook is addressing that problem by introducing official scheduling feature for Verified pages; users can be notified about videos up to a week in advance. To be clear, this only applies to Pages, not verified users. Still, it’s a welcome update: Publishers can schedule video in advance and build up hype for a video, essentially creating an audience before a stream even starts.
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