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This startup gives online shopping brands an IRL home

What do you get when you cross a glossy fashion mag with a department store? That's essentially the nonintuitive question Bulletin co-founders Ali Kriegsman and Alana Branston inadvertently answered as they formulated their Y-Combinator-backed startup.   The pair originally set out to create a “shoppable magazine” — an online publication that would showcase up-and-coming brands to potential customers.
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