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The First Ronald Clown for McDonald’s, 1963

Back when McDonald’s was a startup, Coca Cola was releasing its first diet drink, and clowns were not scary. Willard Scott was the personality behind Bozo the Clown on WRC-TV in Washington DC in the early 1960’s. At the time clowns were a fun and energetic, happy and carefree character, perfect for creating a fun filled atmosphere for children, and Bozo the clown was the most popular children’s show on TV.
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