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You have to switch to Sprint to hear Jay-Z’s new album

Jay-Z has a new album out today called 4:44 and it’s available exclusively on the streaming music service he owns, Tidal. But that’s not the only catch. To hear the album, you need have been a Tidal customer before today or you need to switch your mobile service to Sprint (or be a current Sprint customer). This is all part of Tidal’s $200 million deal with Sprint and it makes very little sense to me.
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