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Go Mobile for Back-to-School Shopping

For many retailers, there was a time when back-to-school season meant overcrowded stores, extra-long lines and mandatory overtime for already-overworked staff. Thanks to advancements in shopping technology, that's no longer the case. Parents don't hesitate to go mobile when it's time to get their kids ready for the upcoming school year, and retailers that don't have a mobile shopping platform are missing out.
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