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Built to Sell: Why You Shouldn’t Wait to Think About Your Mobile Monetization Strategy

Programming / Windows Development : CodeProject

In this article, we’ll look at how thinking about monetization near the beginning of the development process can give you an opportunity to tailor your strategy to your target audience—and integrate it more seamlessly into your prod...

How to Target Your Audience and Engage Online

Technology / Social Media : Social Media Today

Successful execution of a social media strategy requires an understanding of your target audience and creatively influencing their behavior. Engage and delight your audience with these helpful strategies.

Kochava Touts Improvements in Audience Targeting

Technology / Mobile : Mobile Marketing Watch

Ahead of the weekend, MMW was briefed by the team at Kochava — an industry leader providing holistic measurement solutions for connected devices — on its latest news. We’re told that company is announcing what it calls “the amplific...

The Key Elements of an Inbound Marketing Campaign: Develop Buyer Personas

Internet / SEO : SEO Scoop

Any marketing campaign has to be developed with a target audience in mind. Your inbound campaign is no different. Clearly identifying your target buyers is an essential start to your overall inbound strategy; everything is built out...

5 Ideas to Take Your PPC Audience Strategy to the Next Level by @digital_future

Internet / SEO : Search Engine Journal

Take your PPC campaigns to the next level with these five strategies for paid search audiences. The post 5 Ideas to Take Your PPC Audience Strategy to the Next Level by @digital_future appeared first on Search Engine Journal.

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