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THE END OF APPS: How Apple, Facebook, and Google are ushering in the next evolution of app experiences, and what that means for businesses (GOOG, GOOGL, AAPL, FB)

This is a preview of a research report from BI Intelligence, Business Insider's premium research service. To learn more about BI Intelligence, click here. In 2009, Apple coined the phrase “there’s an app for that,” and within six years, its prophecy had been fulfilled. Apps had become the primary way people navigate the internet, overtaking mobile and desktop web browsers.
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