Post Profile

Maybe Apple's One Billion Dollar Original Content Push Will Actually Be Good

So far, Apple's original video content has been the least Apple-style product that Apple has produced in modern times. The few shows that the company has produced have committed a sin that's even worse than being bad -- they're lame. Well, the company announced today that it's digging into its bottomless coffers and actually making a major play to compete in the original television arena.
read more


Related Posts

Apple Commits a Small Fraction of Its Billions to Original TV Shows

Entertainment / Pop Culture : Vulture

As it continues to try to build up its all-encompassing “services” product sector, Apple is committing a billion dollars to original programming, The Wall Street Journal reports. That number, and Apple’s original-content strategy th...

Apple takes on Netflix, HBO and Amazon with a $1 billion budget (Apple Byte Extra Crunchy Podcast, Ep. 96) - CNET

Technology / Internet : Webware

Apple gets serious about original content. The Apple Watch will have LTE but no direct phone calling, and McDonald's uses an iPhone 8 mock-up in a promotional email.

Apple to spend $1bn on original content and produce up to 10 new shows over the next year, according to report

Technology / Apple : 9 to 5 Mac

Apple appears to be taking original content production very seriously. Building on significant talent hires, the Wall Street Journal writes Apple has readied a $1 billion budget to ‘procure and produce’ content over the next year. T...

Happy Hour Podcast 133 | LTE Apple Watch doubts, controversial iOS 11 icons and Apple’s TV ambitions

Technology / Apple : 9 to 5 Mac

This week Benjamin and Jeff discuss the latest Apple Watch 3 rumors including LTE and cellular calling, the new iOS 11 beta 6 and what has changed, Apple’s billion dollar TV show buying budget, and Jeff’s Nintendo Switch video revie...

Forget streaming: Apple should rethink plans to waste $1 billion on video content

Technology : Venture Beat

Given Apple’s original content track record thus far, the company might do just as well burning a pile of 1 billion dollar bills as it would buying original programming. The odious Planet of the Apps has proved to be every bit the c...


Copyright © 2016 Regator, LLC