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The new high-end smartphone from the co-creator of Android is finally available to order

Essential, the new hardware startup led by Android co-creator Andy Rubin, on Thursday said its debut smartphone is now available to pre-order. Essential says the device, which is simply called Phone, is available at Sprint, Best Buy, and its own website. As previously announced, it costs $699 outright, and is only available in the US to start. Only the black version of the Phone is available, too; Essential said earlier this week that models with a white finish are currently delayed.
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