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YouTube TV expands into more markets, now available in half of the U.S.

Sports : Awful Announcing

Emerging streaming service YouTube TV has announced that it’s now available in 14 cities including Baltimore, Boston, Las Vegas, Pittsburgh, San Antonio, Seattle and Pittsburgh. And it will soon be available in 17 more markets in th...

Nielsen’s Digital Content Ratings Will Now Include Facebook, Hulu and YouTube Video Views

Media / Media Industry News : Adweek

Nielsen is giving media publishers and marketers more confidence that videos, and the ads associated with them, will be tracked more accurately across various internet platforms. The measurement service announced this morning that i...

Nielsen Launches New Measurement, Broadens Social Media Component

Media / Television Industry : TVWeek

Nielsen is broadening its effort to measure the social media activity surrounding TV programs. The company announced that it is expanding its Nielsen Twitter TV Ratings to include Facebook conversations for the first time. Instagram...

Nielsen to Use Portable People Meters for Local Ratings; Out-of-Home Viewing Will Also Be Included

Media / Television Industry : TVWeek

Nielsen said it will begin introducing portable people meter (PPM) measurement into its local market ratings service in 2017, for both “in-home” and “out-of-home” viewing, MediaPost reports. “Nielsen acquired the PPM methodology as ...

Nielsen to Launch ‘Social Content Ratings’ With Measurement Across Twitter and Facebook

Media / Television Industry : TVWeek

Press release from Nielsen, Jan. 20, 2016: Nielsen today announced that it is expanding Nielsen Twitter TV Ratings to include Facebook conversation for the first time. With measurement of program-related conversation across these tw...

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