Post Profile

To Be Continued: On ‘IT’s’ Terrific Marketing Campaign

What a weekend! New Line Cinema’s adaptation of Stephen King’s “IT” has just had the best opening weekend for a horror film ever. But, let’s be honest here, it doesn’t matter how good the movie is, no film makes an estimated $117m (!) on opening weekend without an equally strong marketing campaign and IT had […]
read more


Related Posts

'It' scares up monstrous numbers to kick off fall box office

Entertainment / Film : LA Times: Movies

New Line Cinema's Stephen King adaptation "It" floated to the top spot in this weekend's box office charts, breaking the record for the largest opening of a horror movie ever, and blowing past analysts' $55-million projections to th...

Jennifer Lawrence Just Suffered The Worst Opening Weekend Of Her Film Career With mother!

Pop Culture / Celebrity : Perez Hilton

Not a good weekend at the box office for Jennifer Lawrence! The movie star just suffered through the worst wide opening weekend of her entire career with new film mother!, a complete bust at the box office that took in just $7.5 mil...

‘IT’ Actually Made $123 Million at the Box Office This Weekend!

Genres / Horror : Bloody-Disgusting Horror News

Numbers for New Line Cinema’s IT continue to float. Early tracking expected a $50 million opening for the Stephen King adaptation, then $65m, before reports said it could actually hit as high as $85m. After a record-breaking Friday ...

[Review] ‘A Good Marriage’ Is the Worst Stephen King Movie Yet

Genres / Horror : Bloody-Disgusting Horror News

Like many of the adaptations of the horror master’s work, A Good Marriage, adapted by Stephen King from his novella and directed by Peter Askin, suffers from transition pains. Big ones. The films based on his work rarely manage to c...

Stephen King Approves of 'A Good Marriage' Adaptation

Genres / Horror : Bloody-Disgusting Horror News

The indie adaptation of Stephen King’s 2010 novella A Good Marriage is now complete, and the iconic horror writer has given it his blessing. “Have seen the completed film version of A GOOD MARRIAGE. I thought it was terrific. Of cou...


Copyright © 2016 Regator, LLC