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Getting to Your Year-end Gooooooooaaaaaaaal!

I bet it’s been at least a decade since you saw a mercury-based thermometer anywhere but the skeuomorphic version used on fundraising pages.  We fundraisers are keeping a tradition alive. And with good reason.  Unlike many “we’ve-always-done-it-this-way” techniques, this one has real science to back it up.  In fact, you can probably increase your year-end revenues […]
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