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Modern-Day Payola

Jon Christian, reporting for The Outline: People involved with the payoffs are extremely reluctant to discuss them, but four contributing writers to prominent publications including Mashable, Inc, Business Insider, and Entrepreneur told me they have personally accepted payments in exchange for weaving promotional references to brands into their work on those sites. Two of the writers acknowledged they have aken part in the scheme for years, on behalf of many brands.
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