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NowThis Debuts Food Vertical Alongside Launch Sponsor Campbell’s

Group Nine Media is expanding its NowThis news brand to encompass food with a just-launched vertical in partnership with Campbell Soup Company. NowThis Food, which debuted today, won’t feature viral recipe videos, but will instead serve to highlight the impact of food on culture and the environment, with stories showcasing the people who grow and prepare what we eat, as well as tackling food waste and sustainability.
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