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Instagram is testing a standalone app for direct messaging

Instagram has changed a lot since its acquisition by Facebook in 2012. The original premise was so simple. Beautify your photo and share it to your friends in a couple clicks. Like your friends photos with a simple scroll and a double-tap. Now, Instagram has videos and gifs (Boomerang). It has its own set of superstars and an algorithmic feed that helps those superstars dominate users̵
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